SoftwareOne Holding AG has appointed Shivani Sharma as the SMB Business Head for India, reinforcing its commitment to supporting small and medium-sized businesses (SMBs) in the country. With over 15 years of expertise in digital marketing, growth strategies, and technology transformation, Sharma will spearhead initiatives aimed at enhancing technology adoption and streamlining software licensing for SMBs—a sector contributing nearly 30% of India’s GDP.
As the digital landscape evolves, her leadership is expected to identify new growth avenues and drive digital enablement, helping businesses leverage cutting-edge solutions. “SMBs are the backbone of India’s economy,” Sharma emphasized. “At SoftwareOne, we are dedicated to providing scalable and effective technology solutions to fuel their growth.”
A recipient of the Most Inspiring Women in Tech award at the Femina & Economic Times Awards, Sharma has a proven track record in marketing and business expansion. Prior to this, she played a pivotal role at Embee Software Pvt Ltd, where she led the launch of a Technology eCommerce Portal tailored for SMBs.