Saket Jha Saurabh Appointed as Snapchat India’s New Director of Content and Partnerships
Snapchat India has named Saket Jha Saurabh as its new director of content and partnerships. Before joining Snapchat, Saurabh served as a strategic advisor to creator economy startups.
Saurabh has a comprehensive background in media partnerships, having previously worked at Meta Platforms Inc., where he was the director and head of media partnerships, and before that, the director and head of entertainment and music partnerships. He shared news of his latest role on his LinkedIn profile.
Snapchat India’s choice to appoint Saurabh underscores its commitment to driving innovation and growth in the Indian market. His role is expected to bolster Snapchat’s position as a leading platform for creative content and communication in India.
His career spans various significant roles, including business head of digital at Bloomberg and earlier positions at Fame Digital, Network18, CNBC-TV18, and the India Today Group, along with stints at Leo Burnett and Wunderman Thompson. Throughout his career, Saurabh has led initiatives in monetization, provided strategic direction in product management and content strategy, and forged partnerships with key companies, public figures, and industry organizations. He has managed diverse teams across marketing, sales, content, product, distribution, analytics, finance, communications, and legal departments.
