Rishi Parekh has assumed the role of Director of Content Licensing, India, at Warner Bros Pictures, bringing with him nearly two decades of experience in the media and entertainment industry. Known for his negotiation acumen and strategic partnership expertise, Rishi’s appointment signals a strong move to enhance Warner Bros Pictures’ content licensing and distribution strategies in the Indian market.
Before his current role, Rishi served as Chief Channels Officer for English at Zee Entertainment Enterprises Limited for seven years, where he was instrumental in driving innovative content strategies. His earlier tenure at Star India as Senior Manager Commercial saw him contribute significantly to business growth and operational improvements. Additionally, Rishi demonstrated his leadership capabilities during his five years at IOl Netcom Ltd, where he delivered impactful outcomes in a competitive industry landscape.
An MBA graduate from the University of Southern Queensland, Rishi Parekh’s wealth of experience and proven track record are expected to bolster Warner Bros Pictures’ engagement with India’s dynamic content market, further strengthening its foothold in the region.