Impresario Entertainment and Hospitality (Impresario) has appointed Divya Aggarwal as its Chief Growth Officer.
In the new role, she will lead the overall marketing, communication, and growth efforts for Impresario’s house of brands – Social, Smoke House Deli, Boss Burger, Lucknowee, Slink and Bardot and Prithvi Café.
Her foundational years were spent at IMRB International, later moving on to Nestlé to manage brands like Nescafé, Maggi, and Cerelac. She had also worked with global brands like Disney Star, Jubilant FoodWorks where she spearheaded the launch of Popeyes in the Indian market, and X (erstwhile Twitter). She has also ventured into entrepreneurship with The Green Snack and Aggarwal has previously worked with Impresario in 2019 as the Head of Marketing.
Aggarwal said, “I feel grateful and privileged to lead the role of Chief Growth Officer for Impresario. Some of the brightest minds of India’s food services market work here and are driven towards offering memorable experiences to people. As our audience’s preferences evolve, there’s increased appetite for novel experiences within the sector which requires greater investments and innovation from the ecosystem. I’m excited to be at the confluence of this growth curve and I look forward to learning and shaping the trajectory of India’s culinary, co-working, community, and cultural landscape.”
Riyaaz Amlani, Managing Director, Impresario Entertainment and Hospitality, said, “Divya has been a leader, a guide, and a force to reckon with in the F&B and hospitality industry. She has been an asset to the Impresario team, helping to grow the brand in new businesses and regions. We are excited to be working with her and see where this leads as we scale new heights for Impresario.”