Ishha Bawa has joined IndiGo Airlines as the Lead of Strategic Initiatives, Digital. Previously the Head of Marketing at the ad tech platform Tyroo, Bawa assumed her new responsibilities earlier this month, as indicated on her LinkedIn profile.
In her new role, Bawa will report to Neetan Chopra, the Chief Digital and Information Officer of IndiGo (InterGlobe Aviation Limited), and will also serve as Chief of Staff to support the digital transformation initiatives under Chopra’s leadership.
Bawa’s career includes roles at HCL Tech and advertising agencies such as FCB Ulka and McCann Erickson.
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